They a consistent experience for visitors to your website, regardless of the device they're using. Responsive designs are great for both visitors and search engine crawlers. Responsive designĪ responsive design means that the design adjusts itself to the device it's being used on. They've been industry standards for years, so they should come as no surprise to anyone. LinkedIn (opens in a new tab) William Julian-Vicary, Technical Director, 3WhiteHats (opens in a new tab) No-brainersĪll the requirements in this section are no-brainers. It's useful for everyone in the process: the customer who wants to have the website built, the SEO specialists who are tasked with ensuring the new website is SEO-proof, and the web development firms that are doing the actual building. In this article we'll cover all the SEO requirements you need to consider when building or maintaining a website. If you don't know what the project's goals are, what to build, and what standards to adhere to, how can you make the project successful and build exactly what your customer wants? Requirements engineering-figuring out what you need to build-is a true science and is essential for the success of every development project, on and off the web.
Building SEO-friendly websites is even harder. When do SEO specialists need to be involved?īuilding websites is hard.
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